Research is our Heart
Princeton National Surveys is a marketing and opinion research provider focused on helping companies develop and deploy cost-effective surveys for the web and smart-phones. Founded in 1965 as the in-house field arm of research pioneer G&R, PNS today blends state-of-the-art software with deep research experience to provide clients with the assistance they need for the highest quality data collection, processing and reporting at the lowest possible costs.
People are our Soul
Like in any strong relationship, it is the people that make the difference. We are introverts who are engineered to excel at research. Our role and style is to sweat the details so that you don’t have to. Our collaborative work style emphasizes support, trust, and confidence.
From the moment you engage us to when we deliver your results, we are constantly pushing for quality and responsiveness. Because our team is small your project is never more than one step away from our best thinking. Because each member has thrived in the nuts and bolts of research, we understand the important consequences and subtleties of sampling and questionnaire construction. Because achieving perfection and discovering new insights are sources of personal meaning for us, we will help you push the data as far as it can go. We add value to the research process that is many times over its costs.
We never let up.